ux research for bike view: new jersey dot crash data

The Bike View website/app came out of data analysis work at Code for Princeton on New Jersey Department of Transportation Crash Data. In order to use the data further, the Princeton Bike and Pedestrian Alliance member came forward with an idea to use Bike Crash data. Experienced bikers in the Princeton area were able to... Continue Reading →

persona: users, consumers, customers, clients and humans!

In any order you see it, the common element in the above categories are the stories we hear from each of these people and are of value. Each one has a context and each serves a different purpose and has a story. Woven together for value- the stories serve a market. The contexts of these... Continue Reading →

affordable housing calculator: expert input and community engagement

Expert input and team engagement: Bringing the affordable housing technology leads, coordinators, stakeholders and municipal liaisons to communicate to enable better product design was the goal for this effort. Research Methods used: Interviews, heuristic review of current affordable housing websites, community discussion, developers' feedback. Communication for a team of people with disparate backgrounds is a challenge when you... Continue Reading →

tool muse usability testing

Usability Testing for Tool Muse Research Methods used: Usability Testing, graphic analysis of icons brand images used. Analyze language use, relatability, efficacy to the target demographic. This involved heuristic evaluation of the website, increasing branding techniques to apply visibility, creating consistency in typography, enhance visibility. Research outcome: This process lead to refining of the digital... Continue Reading →

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